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The North Face : ウィキペディア英語版
The North Face

The North Face, Inc. is an American outdoor product company specializing in outerwear, fleece, coats, shirts, footwear, and equipment such as backpacks, tents, and sleeping bags.
Its clothing and equipment lines are catered towards college students, climbers, mountaineers, skiers, snowboarders, hikers, and endurance athletes.
The company sponsors professional athletes from the worlds of running, climbing, skiing and snowboarding.
==History==

''The North Face'' brand was established in 1968 by Douglas Tompkins and Kenneth "Hap" Klopp in San Francisco. The two renamed a San Francisco climbing equipment retail store they'd founded two years earlier.〔 The idea of ''The North Face'' originated after a hiking trip on the Eagle Mountain in Minnesota.〔(source needed)〕 The north face of a mountain in the northern hemisphere is generally the coldest, iciest and most formidable route to climb.〔(Thenorthface.com )〕
For a time the store offered only highly selected merchandise targeted to climbers and backpackers. By the 1980s, skiwear was added, followed by camping equipment.
Today, The North Face is a wholly owned subsidiary of the VF Corporation.〔(VF Corporation – VF in the News )〕 Its headquarters is in Alameda, California, co-located with its corporate sibling, JanSport.
In 2007, JanSport was the world's largest backpack maker; combined, the two manufactured nearly half of all small backpacks sold in the United States.〔
The North Face's quarter-circle logo, produced by California designer David Alcorn in 1971, evokes Half Dome, a massive granitic monolith in Yosemite National Park.〔
The North Face maintains strong links with the outdoor community through sponsoring athletes, including Lizzy Hawker, winner of the Ultra Trail Tour du Mont Blanc in 2005, 2008 and 2010.〔(Lizzyhawker.com )〕


抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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